Studebaker’s story:
Studebaker is an American automobile manufacturer founded in 1852 in South Bend, Indiana.
When it was created, the brand manufactured carts and horse-drawn carriages.
In 1902, Studebaker marketed its first car with an electric motor,
the “1902 Studebaker Electric Runabout”.
The following year, associated with “Garford”, the manufacturer innovated with its first gasoline-powered car.
In 1912, Studebaker became the third American manufacturer and in 1916, it reached its record of models produced. In 1932, the brand filed for bankruptcy and after a restructuring the following year, the balance sheet became positive again.
In 1942, a war effort was requested from Studebaker to respond quickly to the needs of the army. The brand adapts its trucks and manufactures aircraft engines.
From 1954, sales fell and the brand abandoned car production in 1966.
Studebaker’s M series was produced from 1940 to 1949, and was used in particular during the Second World War in South Asia.
The lightweight version of the series was known as the “Coupé Express”.
The Studebaker M5 coupé Express Pickup was produced in small quantities from 1941 to 1948, and is highly sought after by collectors in the United States.